PRU

Placement as a method of capital raising is the most unfair. It is sold to institutions and sophisticated investors of a particular stockbroking firm. Even worst is when it is offered only to Canadians. It is almost always at a discount to prevailing share price. And the share price inevitably falls.

You can be certain that the board of PRU does not care a fuck about the shareholders, especially the smaller ones. Unfortunately, this is the norm amongst many uncaring managements.

Some will offer SPP to offset the favourable treatment given to a select few. But many will just tell the smaller shareholders to piss off.